A squeeze page is also known as lead capture page,
opt-in page or funnel page. Basically, a squeeze page is that part of
your webpage which serves to capture your visitor’s name and email
address. This is very useful if you are Internet marketer, because the
information that you will get from the squeeze page will render you
with the ability to follow up on those who visited your site on a
regular basis.

But before you create your squeeze page, you must
first realize what your squeeze page can do for you. You will find that
the squeeze page is what helps build your list, which is clearly one of
the most important things you can acquire from your webpage as an
internet marketer. You can build a webpage without a squeeze page, but
you cannot really expect to earn much from it if you don’t do that.

A
squeeze page does not take up too much space on your website. It is
just a single section but it can generate much of what you will be
earning in the future. It takes little hassle to maintain, since you
will just have to create it one time and wait for it to work for you
eventually. Your squeeze page can be loud and proud, but not too
obtrusive that your webpage visitors will be turned off with it.

Most
internet marketers have different gimmicks when it comes to playing up
their squeeze page. You can also customize your squeeze page in
whatever way you want, but the most important thing is that it must
serve the purpose of collecting valuable lead information that you can
convert into buyers in the near future.

You cannot expect that
everyone who visits your site will be able to give their information on
your squeeze page. It is reserved for those who are genuinely
interested in the field of your choice.

There are websites who
designed to position the squeeze page in such a way that the people who
will be visiting are required to first put in their name and email
address before they get to access any of the valuable information and
services in the website. This is very effective, especially if the
website visitors really find the information to be valuable to them.

Some
others put the squeeze page at the end of a certain activity such as a
quiz, and it comes with an invitation for subscription. Others have
major events that people dig, are often found to ask people who visit
their site to give out their names and email addresses so that they
will be informed of future events. You are quite free to explore which
of these techniques are viable for you, or you can come up with your
own.

The most important thing is that your squeeze page must not
be in any way threatening to your visitor. You must also come with an
assurance that you will not use their information for spam and other
unpleasant purpose, no matter what technique you use to incorporate
your squeeze page.